Come along with Angela as she talks business planning with three of our top agents – Ethan Hokel, Megan Mitchum, and Gina Swanson. In this episode, they discuss opportunities in 2024, the evolution of their approach to business planning, their strategies for team-based planning, and the fundamental components that shape their planning processes.

In uncertain times, people become frightened about the viability of their “commodities” — the things they sell and the jobs they hold. A more strategic response here is to disregard your own commodity and focus on deepening the power and possibility of all your relationships — with family, friends, team members, suppliers, clients, customers, and[...]

Interested in staying up-to-date with the current market trends? Join Travis Bushaw, Dylan de Bruin, Gina Swanson, and Justin Ver Steeg as they analyze the latest developments and trends, providing valuable insights. Get informed and engage in discussions about the ever-evolving real estate landscape through the month of October.

Take full ownership of your life's results. Embrace the idea that you're the captain of your own ship, determining its course. E+R=O means "Events + Response = Outcomes". This concept asserts that every outcome, be it success or failure, wealth or poverty, health or illness, connection or isolation, happiness or frustration, is a product of[...]

Join Dylan as he interviews Jes (with one 's') Kettleson, a top real estate agent based in our Waverly office. Balancing numerous responsibilities, Jess shares her journey of transitioning away from the yoga industry to concentrate more on her role within RealClear Settlement and her real estate team.   Success leaves clues, so join us[...]

Curious about the state of the market? Dive in as Dylan de Bruin, Travis Bushaw, Katie Reideman, and Jason Mickelson dissect the latest trends and developments, offering valuable insights. Stay informed and join the conversation about the dynamic world of real estate this September.

Join Dylan for an engaging conversation with Gina McAndrews, a highly accomplished real estate agent based in our Ames office. In this episode, Gina opens up about her latest experiences and delves into her personal philosophy, which centers around three fundamental principles: embracing life, fostering love, and nurturing a lifelong commitment to learning.    Success[...]

Each day, both as individuals and as a group, we encounter challenging choices and crossroads. Opting for the higher road is rarely the simplest route, yet in the grand scheme of things, it consistently stands as the correct choice. Join Dylan and Anna as they engage in a conversation about the notion of "Take the[...]

Join Dylan as he engages in a compelling conversation with Natalie St. John, a distinguished real estate professional based in our Ankeny office. Tune in as Natalie candidly discusses her remarkable journey in the real estate industry, highlighting her unwavering commitment to achieving a harmonious work-life balance.   Success leaves clues, so join us as[...]

Rob Wheeler and Sarah McElvaney are a father-daughter team in Ankeny, Iowa with a story to tell. A story about relationships and the messiness of life, but also a story of leveraging real estate as a means to a meaningful and purposeful life.    Also discussed in this episode: Team structures, buying leads vs. working by[...]

We're all about people and value. Our growth and the exciting futures we create for ourselves and our families depend on how much value we bring to others' lives. It begins with recognizing our "Unique Abilities" and deliberately applying LRC (Leadership, Relationship, and Creativity). Join Dylan, Angela, and Teske as they explore integrating leadership, relationships,[...]

What's happening in the market? Join Dylan de Bruin, Tami Hicks, Megan Mitchum, and Ethan Hokel as they discuss where the real estate market is at as we reach the end of summer.

Join Dylan as he converses with Megan Mitchum, a prominent real estate agent from our Urbandale office. Megan shares insights into her method of listing luxury properties and discusses how her recent collaboration with a local builder has marked the beginning of an exciting new chapter in her real estate career.   Success leaves clues,[...]

Just as we hold the organization responsible for enhancing and innovating, we believe that each of us should be motivated to advance along the journey of personal growth and advancement. Our culture is intentionally structured to bolster the lifelong personal development of our team members, making us confident that this environment fosters substantial opportunities for[...]

Come along with Dylan as he engages in a conversation with Abbey Robertson, a leading real estate agent from our Urbandale, IA office. Abbey delves into the transformation her workflow has undergone since enlisting the support of her licensed assistant. She also reveals a selection of her most valued resources and delves into the profound[...]

Join Dylan as he engages in a conversation with Melanie Mapes, an up-and-coming real estate agent from our Pella, IA office. Melanie speaks about how she got her start in real estate, where she chooses to allocates her time/resources, and what new strategies she has put into her business to propel herself up over 50%[...]

What kind of person do you aspire to be? Listen in as Dylan, Angela and Teske discuss the concept of creating a future based self in order to avoid the repetition and stagnation of only living based on your past self. In times of uncertainty and anxiety, it’s important to remember what you’re in control[...]

Join Dylan as he engages in a compelling conversation with Emma Jordison, a top real estate agent from our Ankeny, IA office. Emma's journey from being a dedicated educator to becoming a highly accomplished agent is nothing short of inspiring. In our interview, she candidly shares her experiences, shedding light on the secrets behind her[...]

What's happening in the market? Join Dylan, Tami, and Roger as they discuss where the real estate market is as we reach the midpoint of 2023.

Agent Archetypes has helped our agents focus their business lead generation plans on the parts of the business that align with their unique sales and communication styles. But knowing your Archetype is just the first step. Join Angela and Dylan as they explore the key practices, skills, and unique needs that each Archetype requires, and[...]

Mastering delegation is essential to running a successful real estate business of any size. No agent can manage all the moving parts of an excellent real estate transaction or business without the help of a great team of people, from photographers to admins to agent team members.    Join Dylan, Anna and Gina as they explore[...]

Within our organization, we are more interested in what's working than what's not working! It is crucial to look back to measure our progress and achievements so that we acknowledge and appreciate our successes. As we focus on something that represents progress, our collective confidence strengthens. Join Dylan as he speaks with Angela Fisher, Agent[...]

Beth and Kelly join C21 as founding members of our new Dubuque office, with a wealth of experience and a passion for the core ideals that embody our team's unique approach to the real estate business. . These ladies are committed to people before sales, and building a business on sincerity, care, and referrals! Join Dylan, Beth and Kelly to learn more[...]

Our industry is plagued by a transactional mindset and approach to real estate sales. Shifting from a transactional to a relational approach is the first step in breaking free from commoditization.

Unlock the power of gratitude and create a path to happiness and success. Listen in as Dylan, Angela and Teske discuss how gratitude begets happiness and success, retraining your brain to see through negativity bias and the physiological and psychological impacts a habit of gratitude can have on your life.   In times of uncertainty[...]

Come along with Dylan as he enters into a captivating conversation with Stacey Smith, a distinguished real estate agent from Ankeny, Iowa. Stacey delves into her remarkable expedition in the realm of real estate, gracefully navigating the challenges and hardships while simultaneously building a flourishing family.   Success leaves clues, so join us as we[...]

Jason Bergan has built the Midwest’s leading Mobile Home Park marketing and sales machine from the ground up within the walls of Century 21 Signature Real Estate’s traditionally residential brokerage. This interview explores the origin story of Midwest MHC Brokers’ business model and team, and how a little creativity and elbow grease can open doors[...]

Join Dylan as he engages in a conversation with Thomas Payne, a highly regarded real estate agent based in Urbandale, Iowa. Thomas delves into the impact of video and social media, the strategic implementation of a marketing coordinator, and the transformative path towards complete dedication to the realm of real estate.   Success leaves clues,[...]

Jill and Halea Hartke joined the C21SRE team and family early in 2023 as a "mother-daughter" team in our Cedar Rapids office. Their business model and approach to real estate are a perfect match for our team, and they have been an exciting addition to our growing Cedar Rapids office.    In this episode we[...]

Join Dylan as he engages in a conversation with Baba Agbaje, a top real estate agent in Ames, IA. In this enlightening discussion, Baba shares valuable insights into his professional approach, characterized by meticulous attention to detail, an upfront value add, and unwavering honesty when working with his clientele.   Success leaves clues, so join[...]

Join Dylan for an exclusive conversation with Roger Wheeler, the distinguished recipient of our Signature Award for 2023. Roger will provide valuable insights drawn from his remarkable journey, from his early days as a broker owner to his rise as a top real estate agent, as well as his subsequent founding of a highly successful[...]

Within our organization, we want all of your skill, energy, attention, and effort going into ever-greater creativity, cooperation, and contribution. We do not want any of your energy being spent on defending yourself. We want you to have no defense budget. Join Dylan as he speaks with Victoria Stefansen, Director of HR, Care and Connection,[...]

Join Angela as she chats with top agents, Katie Reideman & Jessica Gilligan, about their buyer consultations. They dive into some specifics on their processes as well as giving insight on the whole idea behind why the consultation is such an essential part of their real estate process.

Come along with Dylan as he converses with Tyler Weyers, the inaugural recipient of our More Than More Award. Tyler shares his insights into his role across various charitable organizations in the Pella community, his adventures in the real estate industry during his first year, and his thoughts on the true significance of the More[...]

Join Dylan as he speaks with Noah Casterton, one of our esteemed Rookie Award recipients for 2022 and 1/3 of Midwest MHC Brokers aka The Trailer Park Boys. Noah speaks on how he transitioned from property management to commercial real estate, how his team works across state lines, and his approach to buying/selling within small[...]

Come along with Dylan as he interviews Justin Ver Steeg, one of our esteemed Rookie Award recipients for 2022, and gain insights into how Justin successfully transitioned from working in Pizza Ranch to achieving pending sales in real estate. During the conversation, Justin recounts his first year in the industry, highlighting how he implemented business[...]

Join Hunter as he speaks with our 'Vertical to Viral' Video Challenge contest winners, Amanda Van Zante and Justin Ver Steeg as they go over their approach to video and how they found success online this past month. 

Experience an insightful conversation with Laura Major, one of our 2022 Rookie Award Winners, as she joins Dylan in this episode. Gain valuable insights into the keys to Laura's success that led her to win the prestigious Rookie of the Year award. Laura shares how her family's support motivated her to strive for excellence, her[...]

Create value for your people and build top-of-mind-awareness with these 3 vertical videos. Join Hunter and Abbie as they discuss spring cleaning tips, service providers in your area, and three things to know before buying a home. Listen in as we share the tips and tricks you need to know to effectively and creatively shoot[...]

We want our team members to protect the boundaries between their work day and downtime which we all need to be productive and happy. Join Dylan as he talks with Kiera Good, our Urbandale Agent Services Coordinator, about how she managers her work/life balance, what it truly means to be fulfilled in your work role,[...]

Join Dylan as he engages in a conversation with Stephen Kerr, a top real estate agent based in Urbandale, IA. In this episode, Stephen shares the fascinating story of his journey towards attaining success in the real estate industry. Stephen will delve into his tried-and-tested techniques for staying top-of-mind with his clients, which have helped[...]

Join Dylan as he talks with Katie Riedeman, a top agent in Ames, IA, as they discuss her business goal-setting approach, her success in turning her passion into a profitable investment venture, and how motherhood has impacted her real estate career. This episode features Katie's 2023 goal-setting tactics, her comprehensive analysis of her investment properties,[...]

Listen in as Dylan talks with Nick Polum, a Cedar Rapids-based agent, about his transition to CENTURY 21 Signature Real Estate and his involvement with the Iowa Association of REALTORS®. In this episode, they discuss Nick's start in real estate, managing client relations, and the benefits of being involved in local real estate groups.  [...]

Create value for your people and build top-of-mind-awareness with these 4 vertical videos. Join Hunter and Abbie as they discuss B2B collaborations, client testimonials, things to know before moving to your area and houses you have sold this past year. Listen in as we share the tips and tricks you need to know to effectively[...]

Listen in as Dylan talks with Eileen Van Kooten-Schmitt, a top agent in Des Moines, about her approach to relationships in real estate and mentoring her real estate team. In this episode, they discuss working by referral, mentorship of new real estate agents, and how to build relationships in the real estate industry.   Success[...]

Amp up your marketing this month by joining in on the fun of March Marketing Madness. Join Bonnie, Abbie, and Hunter as they discuss all that is to come this month such as our Vertical to Viral Video Challenge, the ultimate brand audit, and the future of marketing through AI. We can't wait to see[...]

Listen in as Dylan talks with Tyra McAbee, a top agent and our broker in Cedar Rapids, about mentoring new agents and building a real estate team from the ground up. In this episode, they discuss the power of a real estate team, mentorship of new real estate agents, and the shift from real estate[...]

In this special episode, Dylan is joined by Jen de Bruin, the Orphans of Teso Partnership Leader for our three community centers in Eastern Uganda that care for more than 700 orphaned and vulnerable children. In this episode, they share updates from their recent trip to Uganda, the sponsorship program and the impact of sponsoring[...]

Listen in as Dylan talks with Ethan Hokel, the #1 C21® agent in Iowa, about the power of branding and top-of-mind awareness. In this episode, they discuss personal branding, the power of video, and the value of building meaningful relationships.    Success leaves clues, so join us as we follow along with successful real estate[...]

Create value for your people and build top-of-mind-awareness with these 3 vertical videos. Join Hunter and Abbie as they discuss things real estate agents say, market updates and what to know before buying a home. Listen in as we share the tips and tricks you need to know to effectively and creatively shoot your videos. [...]

Join the discussion as Dylan talks to Chris Chiaramonte, a top Des Moines real estate agent, about how he's built his business in the last decade. Listen as they also discuss creating videos to become the local thought leader, the shift from a transactional to a relational business, Zillow as a source of lead generation,[...]

In all areas of life, progress beings with honesty. Doubts and worries are natural human emotions, but when we develop a willingness to overcome them and be truthful about what needs to be improved, everyone on the team and in the organization grows. Join Dylan as he talks to Abbie Dorwart, our Marketing Coach, about[...]

The first two years are critical for new agents which is why our new agents are all members of C21 Connect. This is our weekly space for agents in their first two years to gather, ask questions, share stories and receive guidance and mentorship.  Join Dylan as he talks to three recent graduates of our[...]

Listen in as Dylan talks to Jennifer Steere, a top real estate agent in Waverly, about her 17 years in real estate and where her business is at today. Join the discussion as they discuss growing her team, managing relationships and the people in her database, the power of building a tribe, and how she[...]

Sometimes there is no way out but through. Some challenges are worth avoiding and knowing when to walk away is a great recipe for success. But other struggles - the ones that can't be avoided - can only be confronted head-on. Sometimes through is the only option. Most times, through is the best option because[...]

What's happening in the market? Join Dylan, Tami, Roger and Angela as they discuss where the real estate market is as we come into 2023, the impact of interest rates on home affordability, what the Fed is doing to moderate the market and rates, and more.

In this episode, Dylan talks to Gina Swanson, a top-rated real estate agent in Des Moines, about what's happening in her real estate business. Listen in as they discuss how buyers and sellers are feeling in this market, the importance of the client experience and how Gina is building out her team to provide top-notch[...]

We believe in exponential, not monumental, growth. This means we are always reviewing our processes and strategies to see "what's working" and "what's not." Every year, our team, systems and organization are better and enhanced versions of the year before. Join Dylan as he talks to Bonnie Le Page, our Marketing Director, about how we[...]

Success leaves clues, so join us as we follow along with successful real estate agents as they share insight into how they run their businesses.  In this episode, Dylan talks to Jason Mickelson, a top-rated agent who has successfully built a strong conversion-oriented business in Ames and Des Moines. Listen as they discuss how to[...]

Always measure backward. You have to learn to look off the back of the boat. There will always be a new set of challenges and opportunities ahead of you - but no one ever reaches the horizon. It's in looking backward that we realize and acknowledge our accomplishments, we see our wins and we gain[...]

Create value for your people and build top-of-mind-awareness with these 3 vertical videos. Join Hunter and Abbie as they discuss creating a timely New Year's resolutions video, switching up the "get ready with me" style video, and educating your audience with "the truth about FSBOs" videos.  We also talk about 3 TikTok trends you can[...]

Are you ready to build a better business in 2023? Join Angela and Dylan as we launch our call to 'Get in the Path of Business!' In this episode, we discuss the philosophy behind the mantra 'get in the path of business', how to tap into the driving motivators for buyers and sellers, and how[...]

Welcome to the 100th episode of the More Than More podcast! Join Dylan, Bonnie, Angela and Abbie as they look back on the last year of podcasts, guests and memorable moments. In this episode, we discuss how and why the More Than More podcast was started, all of the series we've created, the lessons learned[...]

Value time, more than money and possessions. You can get more money, land, possessions and opportunities. But you can't get this moment back. The time that passes belongs to death, every moment spent is being purchased with your life. Spend it well and spend it intentionally so that one day you can reflect on your[...]

The Front Stage/Back Stage model is what we use to ensure that our team is creating value for our agent-clients. Everything that happens on our Front Stage (agent meetings, training, services, and our office environments) must be supported by excellent Back Stage teamwork (planning, organizing, tweaking, and administration). Join Dylan as he talks to Anna[...]

How do you answer the number one question you're asked as a real estate agent? Join Dylan and Angela as they dive into the scripts and questions you can use to answer the question, "How's the market?" Learn how to position yourself as the market expert by being prepared to have knowledgeable conversations about what’s[...]

Our team of agents recently attended a personal keynote with real estate coach, Tom Ferry, who gave our people some great tools and motivation for the 2023 real estate market. Join Angela Fisher, Agent Development Director, and Bonnie Le Page, Marketing Director, as they speak to agents from each office about their biggest takeaways and[...]

Create value for your people and build top-of-mind-awareness with these 3 vertical videos. Join Hunter and Abbie as they discuss creating upcoming events videos to establish yourself as the "digital mayor" of your area, jumping on the gratitude video trend to connect with your people on a personal level, and how to make market absorption[...]

Define what success means to you. Success can only be achieved when your definition of success is your own, you must be self-determined. Being successful at someone else's vision of your life is a losing proposition. Know what matters to you. Be clear about what you value and hold dear. Determine what your version of a[...]

All opportunity lies on the other side of value creation. Our staff operates within the time-and-effort economy, but we ask them to operate with a results-economy mindset. This means we ask our staff members to show up daily looking for ways to provide value for our agents and their colleagues. Join Dylan as he talks[...]

How do you use a market absorption analysis to educate your clients? Join Angela as she talks to Kyle Clarkson, REALTOR® and Ankeny Broker, about how to use them. In this episode, we discuss why these are important to use in conversations with sellers, how to run one, how to explain it and how using[...]

In this episode, we discuss business planning and why it matters so much. Also covered in this episode are the eight components of a business plan and the resources you can use to complete each section and how to take action and complete your business planning before next year.

Never be overheard complaining, not even to yourself. Complaints are for losers; complaints solve nothing. Focus on what you're going to do. Focus on the good in a situation or choose to move on. But don't allow yourself to complain. Welcome to the Winning Thoughts series! Each week, join Dylan as we discuss an idea,[...]

Invest in your relationships, thank your clients and spend time with your top people by hosting extraordinary client events. In this episode, Angela and Abbie Dorwart, C21SRE Marketing Coach, discuss how you can plan, market, execute and evaluate client events. We discuss different ideas for events, how to market into, during and out of your[...]

For busy agents with dynamic and growing teams, the power of an administrative manager can't be understated. Join Dylan as he talks to three of our top agents' "right hands": Jamie Parish (Director of Operations, Hokel Real Estate Team), Nichole Johnson (Director of Client Experience, 515 Realtor Team), and Niki Johnson (Director of Operations, Gina[...]

Everyone has a unique ability. This is your "superpower" or something that you are extraordinarily good at doing. When you work within your unique ability, you produce outstanding results, love what you do, get and give energy to yourself and the people around you, and enjoy growing in this skill. Join Dylan as he talks[...]

Build systems that scale and manage your money to take your business to the next level. Join Angela Fisher as she talks with Yvonne Arnold, Tom Ferry coach and systems specialist, after our Signature Roundtable event. In this episode we discuss building standard operating procedures and why they matter, scaling your business to hire admins[...]

Wondering how real estate coaching can change your business? Listen as Dylan talks to Janae Ohrt, Kim Bloem and Thomas Payne about the power of a real estate coach. In this episode, we discuss different real estate coaches, how coaching works, how coaching has impacted their careers, the coaching resources already available here at C21SRE,[...]

This week's winning thought is: You "get to." Life is a gift, one that you didn't earn and weren't promised. Treat it accordingly. Consider that life is full of things that we 'get' to do, each one a gift that if taken from us, we would gladly pay for the privilege to retain. So shift[...]

Create value for your people and build top-of-mind-awareness with these 3 vertical videos. Join Hunter and Abbie as they discuss creating FAQ videos, "the real me" features, and pro tips series. As a bonus, we also talk about how to create and package video series and how powerful they can be. We share tips and[...]

What's happening in the market? Join Dylan, Roger and Tami as they discuss the local and national real estate markets. In this episode, we discuss rising interest rates, home price forecasts for 2023, changes in supply and demand and what we're seeing in our local markets.    To download the market report used in today's[...]

Whether you’re negotiating with another agent, interviewing a potential team member or just having a difficult conversation, it’s important to remember that your words matter. In this episode, Angela talks to Dylan de Bruin about 25 words and phrases that can change your conversations, make you a better listener and help you achieve more. In[...]

This week's winning thought is: Make yourself referable. However good you may be at your trade, your referability is a function of how good you make people feel. Honor relationships above all else. Show up on time. Do what you say. Finish what you start. Say please and thank you. The rest has a funny[...]

Whether you’re negotiating with another agent, interviewing a potential team member or just having a difficult conversation, it’s important to remember that your words matter. In this episode, Angela talks to Dylan de Bruin about 25 words and phrases that can change your conversations, make you a better listener and help you achieve more. In[...]

This week's winning thought is: Try to see the good in people. Find something good in everyone you deal with. There is plenty of bad in the world but seek out the good in every person you meet. Then call it out. Encourage it to grow. In this way, we can bring more good into[...]

Go beyond financial basics with these success tips from our resident financial expert, Brooke Upah. She sits down with Angela to share her insight into creating long-term financial stability. In this episode, you'll learn more about cash flow and savings, quarterly taxes, monthly P&L evaluations, setting up an S-corp, growing a team, saving for retirement[...]

Join Dylan as he talks to Roger Wheeler, Kyle Clarkson and Tami Hicks about the concept of Survival/Business/Legacy. Everyone begins in the "Survival" stage when starting their real estate business - just trying to pay the bills and generate leads. Over time, you move to "Business" (building systems, team, sustainability) and then "Legacy" (leveraging your[...]

This week's winning thought is a little different from previous weeks. What are your winning thoughts? Your journey of growth is entirely yours to own. No one can force growth in you until you decide you want it for yourself. So decide to grow. Decide where and how you want to grow. Determine what you don’t[...]

Open houses are back and better than ever! Join Angela Fisher as she talks to Kyle Clarkson, Jennifer Harman and Jacob Simon about hosting killer open houses. In this episode, we discuss the market shift bringing back open houses, the difference between resale and new construction open houses, the purpose of open houses (promoting the[...]

Hear from Jared Van Cleave, Kyle Clarkson, and Ethan Hokel on the fundamentals of building a healthy real estate team. In this episode we discuss good and bad reasons to start a team, the benefits and challenges associated with a real estate team, and explore three very different approaches to team building. 

This week's winning thought is: You are a product of your habits. We are what we repeatedly do. Excellence then is not an act but a habit. If you want to be beautiful, make beautiful choices. If you want to be excellent, make excellent choices. And make them habitually.  Welcome to the Winning Thoughts series! Each[...]

Create value for your people and build top-of-mind-awareness with these 3 vertical videos. Join Hunter and Abbie as they discuss enhancing your storytelling with the green screen effect - even going beyond market updates. We also discuss how to share an open house via vertical video to market your listings, share your insight and build[...]

If you could pick the brains of the top real estate agents in your market, what would you ask them? Join Dylan de Bruin as he sits down with top agents, Megan Hill Mitchum (17 years experience, ranked #3 in Iowa*), Jenn Clark (23 years experience, ranked #15 in Iowa*) and Gina Swanson (8 years[...]

What's happening in the real estate market right now? Join Dylan de Bruin, Tami Hicks, Kyle Clarkson and Roger Wheeler as they discuss the national and local real estate markets. In this episode, we discuss rising interest rates and what major groups are predicting for the next year, the normalizing of home price appreciation, the[...]

This week's winning thought is: Say no. You have to say no a lot. Everything you say yes to is saying no to something else. Whatever you say no to, gives you more time to say yes to what matters. Welcome to the Winning Thoughts series! Each week, join Dylan as we discuss an idea,[...]

At CENTURY 21 Signature Real Estate, we help agents build better real estate businesses. Join Angela Fisher, Agent Development Director, as she talks to Teske Vance, REALTOR® and New Agent Success Coordinator, and Thomas Payne, REALTOR® and Success Coach, about what it takes to be successful as a new real estate agent.  In this episode,[...]

What conversations are you having with sellers as the real estate market shifts? Join Angela Fisher, Agent Development Director, as she talks to top agents Gina Swanson and Katie Riedeman about winning with sellers.  In this episode, we discuss pricing conversations and sharing market insight with clients, communicating your value proposition, pre-listing consultations, setting expectations,[...]

This week's winning thought is: Focus on the process, not on outcomes. Outcomes are not in our control, processes and efforts are. Ignore the results and focus on what is in front of you. Give your best to what is within your control. Everything after that is just extra - it's not up to you.[...]

Wondering how to adjust (again) as we navigate a market in flux? Join Dylan & Angela as they discuss the current real estate environment, their predictions for the next 6 months, and these 8 tactics that will help you win: Own your mindset. Take massive action. Back to real estate basics. Tighten your belt. Find[...]

This week's winning thought is: Treat every person in every situation as an opportunity for kindness. Everyone is going through something. Never miss an opportunity to be kind, care, listen, be compassionate or appreciate what someone else is going through.  Welcome to the Winning Thoughts series! Each week, join Dylan as we discuss an idea,[...]

This week's winning thought is: The obstacles between you and your goal are not in the way - they are the way. The impediment to action advances action. What stands in the way becomes the way. Acknowledge and embrace each obstacle as the raw materials to realize your goals. They are, after all, the work to[...]

This week's winning thought is: Leverage the power of compounding. Massive results are often the result of small, imperceptible improvements stacked on one another over time. Make the small sustainable changes within your power to make. Be patient and make them consistently. Time will do the rest.  Welcome to the Winning Thoughts series! Each week, join[...]

Create value for your people and build top-of-mind-awareness with these 3 vertical videos. Join Hunter and Abbie as they discuss how to make local area highlights, market updates using the green screen effect, and how to jump on the "my first deal" trend. We share tips and tricks for shooting each video and discuss the[...]

This week's winning thought is: Don't compare yourself to others. Only focus on what you do. Comparing yourself to others only inflates your ego or makes you feel like crap. Holding yourself to your own standards and making them higher than other people's is a formula for success. If you succeed, ask yourself how much[...]

This week's winning thought is: Put your day up for review. Ask yourself every day: 'What could I have done better?' 'Where did I fall short?' 'Who do I want to be?' 'Was I that person today?' Evaluate yourself. Interrogate yourself. That's how you get better.  Welcome to the Winning Thoughts series! Each week, join[...]

How are you talking to clients about mortgage rates and home loans right now? With the real estate market in a state of flux, home buyers/sellers and real estate agents alike have questions. Brian Swanson, branch manager and mortgage professional of Inlanta Mortgage in West Des Moines, IA, joins Angela to talk about the state[...]

This week's winning thought is: Always grab the smooth handle. Every event has two handles: one by which it can be carried and one by which it can't. If your brother does you wrong, don't grab it by his wrongdoing because this is the handle incapable of listening. Instead, use the other handle - that[...]

In this episode, we discuss business forecasting and how essential it is for every agent. Learn more about creating benchmarks, developing a valuation system, using a forecasting funnel to track leads, the importance of lead generation and lead incubation and how to measure success. 

This week's winning thought is: You have the power to have no opinion. It's not things that upset us, but our opinions about things. Control your opinions. See things objectively and withdrawing judgment from them will free you to act decisively with clarity on the things in your life that deserve your opinion.  Welcome to[...]

Getting started in real estate is a challenging undertaking and most new agents don't make it. Getting started (and being under 20) adds an entirely new set of challenges. In this episode, Dylan chats with Jay Avant, Cole Burge and Samantha Bernard, three of our up-and-coming new agents, all under the age of 20 and[...]

Join Dylan, Roger, Tami and Kyle as they discuss what consumers are facing in the real estate market now. In today's episode, we talk about the impact of changes in interest rates and home prices and inflation on buyer demand as the market begins to normalize, the growing number of price reductions, the question of[...]

This week's winning thought is: Ask yourself at every turn, with every opportunity and with every commitment, 'Is this essential?' Your highest priority is to protect your ability to prioritize. When you eliminate the inessential you get the double benefit of doing the essential better. Welcome to the Winning Thoughts series! Each week, join Dylan[...]

Finances can be tricky for all of us. We are joined today by Brooke Upah, C21SRE CPA and Finance Extraordinaire, to talk all things money and finances. Angela Fisher and Brooke cover separating funds, entity formation, deductible expenses, budgeting, taxes for the self-employed, and more. Tune in to learn more about how you can set[...]

This week's winning thought is: control your response. We don't control what happens, but we do control how we respond to what happens. By refraining from regret, complaints or blame, we can take what has happened and decide how to move forward. This is how we make progress. Welcome to the Winning Thoughts series! Each week,[...]

This week's winning thought: focus on what you can control. Ask yourself, "Is it up to me or not up to me?" If it is up to you, give it 100%, if not give it zero. Focus on what you can control because that's where your energy, actions and emotions make a difference.  Welcome to[...]

In this episode, we discuss how to create remarkable client experiences that defy expectations and leave a lasting impression. Learn about the experience economy and why satisfied clients rarely refer, understand the "front stage/backstage" concept and how to create value that is realized by your client, and learn how to conduct a front-stage audit that[...]

Ready to level up your vertical video game? Join Hunter Hoopes, C21SRE Content Creator, as he sits down with a panel of resident video experts: Thomas Payne (@tpaynerealtor), Katie Douglas (@katiedouglas_realtor) and Cole Burge (@coleburge_realtor). Join the discussion as we learn about different video formats, developing content, TikTok vs. Instagram Reels, how short-form video can[...]

Join Dylan, Roger, Tami and Kyle as they discuss a real estate market in flux. In today's episode, we debate: the value of ARMs and how to counsel clients interested in using them; pricing strategies that were normal in a traditional market, what's worked in the last two years and what's changing now; escalation clauses[...]

Eileen Van Kooten-Schmitt has built a steady and systematized real estate business on referrals from good people looking for someone they can trust. In this episode, we discuss the foundations that built that trust, the power of responsiveness and solid communications, and the recipe for building a systems-based real estate business that produces a steady[...]

Multiple offers are the hot topic of the market right now, but what tactics are actually winning? How do you coach sellers to choose the best offer for them? Join Angela Fisher, Agent Development Director, as she talks to C21SRE agents, Baba Agbaje, Chris Chiaramonte and Renee Dunkel, about the strategies they're using right now[...]

Seth Evans and Nate Schweers with Real Property Management Iowa join us to discuss the ins and outs of an effective real estate investment strategy and the anatomy of a sound real estate investment.    In this episode we discuss: the four ways to win with rentals, building wealth through real estate, a consultative approach[...]

Gina McAndrews is our resident world traveler, black belt martial artist, horse enthusiast, real estate investor extraordinaire, and general goofball. Her immensely diverse and colorful background gives her a unique perspective on life and the real estate business.    In this episode we discuss: The Tony Robbins Platinum Partnership, building a real estate investment portfolio,[...]

Join this panel of experienced new construction agents to learn more about building in this market. We talk to Kyle Clarkson (C21SRE broker and D.R. Horton rep), Kaity Harvey (C21SRE agent and co-owner of Eighth and Hallow) and Nicole McGlothlin (C21SRE agent and co-owner of Sundance Homes).  Discussed in this episode: the current state of[...]

Jenn Clark's real estate career spans more than 23 years. Her start in real estate as an administrator and then Relocation Coordinator helped launch her sales career, which today consistently produces more than $13M in sales volume. Serving as the DMAAR President and as an active board member for several years offers Jenn a unique[...]

Join our two Rookie Award winners, Taylor Hird and Katie Douglas, for a conversation about what it takes to crush it in your first year of real estate. In addition to discussing their recipes for success, our conversation also touched on: agent archetypes, taking your emotion out of the sale, C21 Connect, faking it till[...]

Join Dylan de Bruin, Kyle Clarkson, Tami Hicks and Roger Wheeler as they discuss the current state of the Central Iowa real estate market. In this episode, we discuss rising interest rates and home prices and their impacts on housing affordability, inventory levels and what agents and consumers can expect this summer.   Looking for[...]

Tami Hicks has been a part of the C21® team from the get-go. Having served our team as an ASC, closer, accountant, broker, coach, and agent, Tami has been instrumental in helping our fledgling company grow into what it is today. In this episode, Tami shares her journey of growth over the last 25 years[...]

Jessica Gilligan has built her business to almost $15M in sales volume in just five years on a steady supply of high-quality referrals from her database by focusing on client care and the fundamentals of working by referral.    In this episode, Jessica shares her secret sauce, which is really no secret at all: taking[...]

Jason Mickelson "got his reps in" as a top producing car salesman and has catapulted his real estate business to almost $20 million in annual sales in just a few years by harnessing the conversion skills learned on the car lot. In this episode, Jason discusses the process of fine-tuning conversion skills and the "magic"[...]

What tactics are you deploying for your sellers in this hot market? Join Angela as she talks listing strategy in the current market with top listing agents, Jenn Clark (Urbandale Broker) and Jared Van Cleave (Ames). In this episode, they discuss current tactics to help your clients win, managing client expectations, pricing struggles and strategy,[...]

Travis Bushaw is the NE Iowa Regional Director for C21SRE and offers a wealth of knowledge and insight about the real estate industry as part of the Iowa Association of REALTORS' leadership team and the future IAR president (in 2025).   In this episode, Travis shares his thoughts on the state of the industry and[...]

Follow along by downloading the market report packet used in today's episode. Join us for our monthly market update conversation with Dylan de Bruin, Kyle Clarkson (Ankeny Broker) and Tami Hicks (Ames Broker). In this episode, we discuss  - Inflation and home value appreciation - Homeowner equity and leveraging it in today's market - Mortgage rate[...]

Abbey Robertson started her real estate career with a wealth of knowledge from her previous marketing gigs at Nike and Red Bull. In this episode, Abbey shares incredible insights about building a real estate brand and growing a real estate business by referral.    Also in this episode: a discussion about what motivates various agents,[...]

Renee Dunkel has produced remarkable results in her business by obsessing about her customers and their outcomes. In this episode, Renee shares insights from her previous sales career and discusses the challenges that accompany a passionate obsession with the client journey.    Also discussed in this episode: Renee's House Hunters episode, agent archetypes, de-personalizing transaction issues, our[...]

Do you know who your top people are? When was the last time you thanked them for supporting your business? Join Angela Fisher, Agent Development Director, as she sits down with top team, Megan Mitchum and Nichole Johnson (515realtor.com), to talk about the value your top 10-20 people bring to your business. In this episode,[...]

Join Angela Fisher, Agent Development Director, as we check in with three C21SRE agents participating in our 2022 Sales Contest. In this episode, we talk to Ethan Hokel (@hokelrealestateteam), Sarah McElvaney (@sarahmcelvaneyc21), and Emma Jordison (@emmajordison.realestate) about their progress and the challenge of setting new business and personal goals every week.

Join Angela Fisher, Agent Development Director, and Whitney Funkhouser, Director of Growth, as they discuss how to build trust with your people. In this episode, we'll dive into Buffini's 3 C's of trust: care, character and competence. You'll get six practical tactics for positioning yourself as a real estate expert, showing your people how important[...]

TikTok isn’t going away anytime soon! Become the expert, educate your audience and stand out from the crowd with these practical TikTok tips from our resident content creator, Hunter, and your marketing team.  Looking for more TikTok insight? Our agents can watch the 'How to TikTok' course on C21Resource.com. Learn from our top TikTok agents[...]

Gina Swanson has spent the past eight years building a remarkable real estate business. A self-admitted planner, Gina talks to Dylan about setting goals and building systems, the process of building a real estate team, the power of vision boards and the multiple roles a woman plays in business, family and personal life and how[...]

Join us for our monthly market update conversation with Dylan de Bruin, Kyle Clarkson (Ankeny Broker) and Tami Hicks (Ames Broker). In this episode, we discuss the pace of the current market, rising home prices and: 1. The state of inventory in local markets and the likelihood of it increasing this year 2. The importance[...]

We're on a mission to make 2022 the year of video for our agents! In this episode, your marketing team discusses the tips shared by Jason Pantana in the latest episode of the Tom Ferry Podcast. We'll cover coming up with content, creating a consistent schedule, "training" the algorithm to recognize your videos and more. [...]

Jared Van Cleave has built his brand as a household name in the Ames housing market through diligent execution of the fundamentals. Join Jared and Dylan as they discuss the importance of client care, developing trust, building a unique value proposition, and building a listing business.    Also discussed in this episode: Jared's entry into real estate, being a[...]

We talk to our agents all the time about the fundamentals of building a successful business, but what about the fundamentals of building a marketing strategy? Join Abbie and Bonnie as we discuss Seth Godin's concept of the pyramid of modern marketing.  We talk about setting your intention (who are you trying to reach?), how[...]

Join Dylan de Bruin and three of our Impact board members, Chris Chiaramonte, Jason Mickelson, and Brystal Hopkins, for a conversation about our C21® Impact fund and our I3 nonprofit. We discuss the original vision and mission for Impact, current and past recipients, how to contribute and nominate, and what kind of individuals and groups[...]

Join us for our first monthly market update conversation with Dylan de Bruin, Kyle Clarkson (Ankeny Broker) and Tami Hicks (Ames Broker). In this episode, we discuss the importance of knowing the market data and three timely topics: 1. Inventory levels returning to "normal" and the likelihood of a strong winter listing market 2. Interest[...]

It's that time of year! In this episode, Angela Fisher, Agent Development Director, sits down with Tami Hicks, Managing Broker in Ames, to discuss price reductions on listings. We talk about the strategy behind making reductions, the conversation to have with your sellers and how to set your sellers up for success from the beginning. [...]

In this special episode, Jen de Bruin joins Dylan to discuss the 2021 Change Their Story campaign for our Orphans of Teso CarePoints in Uganda. Jen is the Orphans of Teso Partnership Leader for our three community centers in Eastern Uganda that care for more than 700 orphaned and vulnerable children.    We also discuss the history[...]

Thinking about hiring a freelance marketer to help with your business? In this episode, your marketing team discusses the five mistakes to avoid as you search for the right marketer. We also share the five action steps you can take to avoid these mistakes so you can hire someone to help you grow your brand. 

Ethan Hokel has successfully grown a thriving real estate team in just a few years in the real estate business. We sat with him to discuss the dynamics of building a team, shifting from real estate sales to "building a business," and the delicate balance between ambition and contentment.    Also covered in this episode[...]

Scott and Molly Myers have built a remarkable business together as a husband-and-wife team and have passionately pursued the balance between commitment to excellence and life balance.    In this episode, they discuss their journey into real estate, the challenge of being on call 24/7, the perks of running a balanced business, the pros and[...]

In this episode, Anglea Fisher (Agent Development Director) and Whitney Funkhouser (Director of Growth and Recruiting) cover what it takes to be truly successful in the first year of real estate.   We discuss our unique recruiting process, how our team works to select like-minded candidates to join our team, the personality traits helpful to[...]

Megan Mitchum has developed a world-class client experience in her 16 years in real estate and has built a remarkable business on a foundation of client care and referrals. As IAR's 2021 REALTOR® of the Year and DMAAR's 2021 REALTOR® of the Year, and all-around "work by referral" expert, Megan has a wealth of perspective and[...]

We sat down with Roger Wheeler, the original founder of CENTURY 21 Signature Real Estate, for a dose of perspective on the business and life. Roger's diverse story, unique perspective, and decades in the business make for an inspiring conversation about the things that matter in life and leveraging real estate as a means to[...]

Now is the time to plan your marketing strategy for 2022. In this episode, your marketing team is bringing you five essential activities you can start working on TODAY to strengthen your position as the local expert, build relationships and set your business up for success in the new year.   

We're kicking off our first episode with Kyle Clarkson, REALTOR® and Broker of our Ankeny office. Kyle joins us to talk about his real estate journey from being unsure if he would survive to becoming the top C21® agent in Iowa. He also talks about investing in rental properties, incorporating Zillow as a lead source,[...]