A strong pricing strategy is fluid - adaptable to market conditions and able to be adjusted as needed. Planning for price reductions should be part of your initial consultation, before the…
There are many tools in an agent’s toolbox to build a smart, consultative pricing strategy. One of the most comprehensive tools available is Realtors Property Resource (RPR). In addition to…
For real estate professionals, pricing is an abstract concept that we tend to approach like a math problem to be solved. But for our sellers, it’s an emotional process as…
When it comes to crafting a pricing strategy, many agents are taught to simply run a CMA. But this method doesn't take into account a house's unique features, micro-market trends…
Strategic pricing might be one of the most complex and yet most essential services real estate agents provide to their seller clients. It requires strong market knowledge so that you can…